Annie Zhang (Hong Kong)
張潔平（香港）

Why blockchain MATTERS to Content Industry?
當區塊鏈應用於內容產業——知識、版權、社群的新想像

When media industry is in crisis, what blockchain technology can and cannot do? Can buzzwords like "decentralisation" "smart contract" "footprint of copyright" bring truly new imagination?

媒體、出版、教育等傳統媒介的邊界已在互聯網上慢慢消融，在這一場景下，去中心化的存儲、分發與智能協議，會給內容產業帶來什麼樣的新想像？區塊鏈是解藥，還是泡沫？

Annie Zhang (Hong Kong)
張潔平（香港）

Annie Zhang is the founder of Matters Lab, the new distributed content platform encouraging knowledge sharing. She once served as co-founder and Editor-in-Chief at Initium Media, deputy Editor-in-Chief for City Magazine, columnist for the New York Times (Chinese Edition), and reporter for Asia Week. She wrote extensively about governance, politics, and social trends in mainland China and Hong Kong between 2006 and 2015. As a journalist, She has received 13 journalism awards, including “Journalist of the Year (2010)” awarded by the Society of Publishers in Asia.

張潔平為 Matters Lab的創辦人；作為一個新型分佈式內容的發放平台，Matters Lab 鼓勵共享知識。她曾擔任端傳媒的聯合創辦人暨總編輯、《號外》雜誌的副總編輯、《紐約時報》的中文版專欄作者以及《亞洲周刊》的記者。她以記者身份曾獲亞洲地區新聞及出版獎項十數項，包括2010年由亞洲出版業協會所頒發的年度記者大奬。個人曾獲入選中德媒體使者與美國國務院青年領袖計劃。